Cannes Musings: What It Takes to Win at Cannes (VIDEO)

Posted by Elise Mitchell on July 3, 2018

Winning a Lion is, in the minds of most marketing communications professionals, the equivalent of winning an Oscar or a Grammy.  Everyone wants to know: What does it take to win?

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Topics: Cannes, industry headlines, DAN, Insights, Innovation, Travel, Public Relations

A Match Made in Heaven: Hospitality Meets Social Media

Posted by SheaDavis on April 26, 2016

The hospitality industry traditionally excels at listening to customer feedback. Whether it’s through surveys, interviews, or a simple “How was your stay?” the industry relies on customer interaction in order to thrive. That is where social media comes into play.

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Topics: Travel, Social Media, Hospitality

Disconnecting to Reconnect: Why the Road-Tripper Mentality Fits Perfectly With Hotel Marketing Efforts

Posted by SheaDavis on September 25, 2015
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Topics: Travel

How the Travel Industry Can Thrive Through Authenticity

Posted by SheaDavis on August 11, 2015

When it came time to plan this year’s summer vacation, my sister and I decided to go all-American and plan a road trip. For two weeks, we solicited recommendations from locals on what to see and eat when we stopped each day. The best tip came from the front desk attendant at the Hampton Inn in Salt Lake City. She volunteered the name of a great local restaurant that we probably wouldn’t have tried otherwise.

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Topics: Travel