Social Media Trends: All About the Visual

Posted by Anna Keagy on February 18, 2016

It’s been said that a picture is worth a thousand words, and in our digitally saturated world, this rings more true than ever. Today’s consumers are increasingly sharing images, whether photos, videos or emojis.

According to Mintel, 66 percent of American adults are using digital images to communicate with others. Of this group, 43 percent have used emoticons, 40 percent have used emojis, and 33 percent have taken or shared a selfie. Images can convey tone, save time, or even express something that is difficult to put into words. They also add a fun element to communication.

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Topics: Digital, Content Strategy, trends

4 Ways Wearables Are Impacting Mobile Marketing

Posted by Ann Newland on January 28, 2016

Once upon a time not too far in the past, pedometers were considered your everyday wearable. They simply clipped onto users' clothes and recorded valuable information for them to check at their leisure. These days, the pedometer has grown up — a lot.

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Topics: Digital, trends

Lights. Camera... We're Taking Action.

Posted by admin on September 17, 2015

 

This agency thrives at the hands of many creative individuals. That’s why when it comes to inspiring and encouraging young imaginative minds, Mitchell is 100% on board. We saw an opportunity to foster new talent in conjunction with the 2015 Bentonville Film Festival, and as a result hosted the first Young Filmmakers Short Pitch Competition. More than 70 filmmakers, ages 21 and under, competed in the event that was designed specifically with visual storytelling in mind.

Sheryl Cambronero and Berenice Osorio were selected as the winners of the competition with their pitch for “Los Flores de Spandra.” Both girls attend the University of the Ozarks, where they are pursing degrees in Film Studies.

 

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Topics: Creative, Digital

#SXSW: Digital & Creative Collaboration

Posted by Mitchell Communications Group on March 16, 2015

Today, our team examines marketing, digital, creativity, content development and collaboration from SXSW.

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Topics: Creative, Mitchell Team, Digital