Highs and Lows of iOS10

Posted by Mitchell Communications Group on September 16, 2016

It's HERE. iOS 10. As with nearly anything released by Apple, there is no shortage of opinions, criticism, or speculation -- and the Mitchell team is no exception!

Some have updated and others haven't, but Ann and Brantly give us their Highs and Lows after the first few days.

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Topics: trends, Digital and Social

Forging Authentic Customer Connections Through Digital and Social Engagement

Posted by Sarah Clark on September 15, 2016

For years, the restaurant industry has relied heavily on a variety of marketing tools to help attract and retain customers. From value-driving coupons to timely promotions to loyalty programs, the options are abundant — yet it’s gotten harder for many restaurants to keep the right customers continually coming through their doors.

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Topics: Digital and Social

It’s an Emoji World After All

Posted by JeffMores on August 6, 2015

A few weeks ago, I was standing at a McDonald’s counter waiting to place my order when I noticed a few things. The “men” and “women” signs on the restroom doors had been replaced by lively stick figure icons of a boy and a girl. As I turned around to grab a napkin, I discovered the word “trash” on the garbage flapper had also turned icon. But the clincher was when I spotted a McDonald’s billboard along the side of the road that relayed its message without the use of a single word – just a series of simple emoticons intended to make passersby salivate for fries.

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Topics: Digital and Social

Are You Communicating or Just Talking?

Posted by Tracy Shea on June 4, 2015

 

Are you communicating or just talking?

Are you prepared?

This article will look at Content, Relevancy, Empowerment and Community. What questions should your brand be asking internally to succeed externally?

Do you assess — on a regular basis — the changing posture of key stakeholder/audience segments and how they should be engaged, based on insights such as geographic, demographic or community triggers?

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Topics: Digital and Social