Cannes Musings: Emerging Technology Insights (video)

Posted by Elise Mitchell on August 1, 2018

How to Use and Measure Augmented Reality and Virtual Reality in Your Next Campaign

 

From virtual reality to mixed and extended reality, there are many new technologies communicators can use to create memorable, engaging experiences. It’s easy to become enamored by the shiny ball as well as confused about the best way to bounce it, which is why as PR counselors we must be willing to learn how these new technologies work and understand how to best use and measure them effectively.

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Topics: Cannes, industry headlines, analytics, DAN, trends, Innovation, Digital and Social, emerging technology

Cannes Musings: What It Takes to Win at Cannes (VIDEO)

Posted by Elise Mitchell on July 3, 2018

Winning a Lion is, in the minds of most marketing communications professionals, the equivalent of winning an Oscar or a Grammy.  Everyone wants to know: What does it take to win?

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Topics: Cannes, industry headlines, DAN, Insights, Innovation, Travel, Public Relations

Collaboration is the Oxygen of Our Agency Network

Posted by Mitchell Communications Group on March 25, 2016

As part of Dentsu Aegis Network (DAN), the fastest-growing agency network in the world, our agency is connected to more than 300 offices in 145 countries. DAN agencies are known for innovating the way brands are built through the network’s best-in-class expertise in media, digital and creative communications services. We’re also known for our unprecedented ability to collaborate.

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Topics: Mitchell Team, collaboration, DAN