Every company strives to serve its clients or customers to the best of its ability. The opportunity to do just that – regardless of the industry – begins with one thing: A relationship.

Where there’s an authentic relationship, there’s trust and open communication. And those types of relationships allow you to truly understand a client and anticipate their needs. Here are three key steps that can help you forge the kinds of authentic and prosperous relationships that are critical to business success.

  1. Preparation – Whether you’re first contact is in person or over the phone, preparation is key to your ability to be seen as a solutions-oriented advisor. Find out whatever you can about the potential client prior to your meeting. Your preparation and […]