SNAPSHOT: Trends to Check Out This Week

Posted by Mitchell Communications Group on October 13, 2017

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Are you looking for a quick dose of industry trends?

Our Research and Insights Team has rounded up can't miss articles and hot trends you want to check out -- all in one handy snapshot. 

“If opportunity doesn’t knock, build a door.” – Milton Berle, American comedian and actor whose career spanned 86 years (a.k.a., “Mr. Television” and “Uncle Miltie”)

 

  1. VEGAS STRONG

The Las Vegas Convention and Visitors Authority produced a tribute video following the horrific events at the Mandalay Bay. Voiced by tennis pro and Las Vegas native Andre Agassi, the film describes what makes “Vegas Strong.” Watch the video. (AdAge)

  1. TWICE-AS-LONG TWEETS

Twitter is testing a 280-character limit on tweets, and it’s getting mixed reactions. See what people are saying. (Moneyish)

 

  1. SPOOKY SPENDING

Halloween spending is expected to reach a record $9.1 this year, according to National Retail Federation’s annual survey. Consumers plan to spend $3.4 billion on costumes, $2.7 billion on candy, another $2.7 billion on decorations and $410 million on greeting cards (yes, you read that correctly: $410 million on Halloween greeting cards). Here are more spooky spending trends. (NRF)

  1. MAGAZINES IN THE AGE OF DIGITAL

“Increasingly, the longtime core of the business—the print product—is an afterthought, overshadowed by investments in live events, podcasts, video, and partnerships with outside brands.” What more does the future hold? (The New York Times)

 

  1. PUMPKIN SPICE AND EVERYTHING NICE

The pumpkin spice craze is in full swing. How about some pumpkin spice latte ice cream? Or pumpkin-pie flavored milk? Yummy? Check out some other seasonal treats. (Dairy Foods)

 

CHECK OUT PAST TREND REPORTS HERE

 

Topics: trends