FAYETTEVILLE, Ark., Feb. 6, 2017 – Mitchell, a full-service public relations firm and flagship brand within Dentsu Aegis Network (DAN), has appointed Garth Krizman to oversee the agency’s Creative Services.
Krizman will lead an award-winning creative team to serve the needs of agency clients through the Fayetteville, New York, and Chicago offices. In-house capabilities include graphic design, branding and identity development, photography, video production and multi-channel content creation. An experienced and passionate storyteller, Krizman will lead this strategically diverse mix of talent to bring clients’ stories to life.
He brings a dynamic point of view and more than 25 years of industry experience, working with brands including Walmart/Sam’s Club P&G Business, Febreze, Tide, Cascade, Pantene, Olay, Duracell and more. He is well versed in CPG and has in-depth experience at telling brand stories in retail environments.
“Garth brings the perfect balance of creative solutions and client service,” said Sarah Clark, Mitchell President. “He believes the most impactful and strategic creative work is about delivering results for our clients, and he will live that vision with the team each day. He will build upon our capabilities and help us connect brands and people with relevant, inspired content.”
During his 10 years at Saatchi & Saatchi X, most recently as Creative Director, Krizman led four different teams of creative specialists, and collaborated with Wal-Mart on its reinvention of the in-store shopping experience. From signage, to store layout and design, Krizman and his team paved the way for the look of Wal-Mart that customers enjoy today.
This is not his first experience in the PR space. In addition, to working for Fleishman-Hillard, he spent six years as Creative Director and part-owner of Pearcy, Tice, Krizman Communications, Inc., an integrated brand and marketing firm in Kansas City specializing in categories such as casual dining, residential real estate, pharmaceuticals, financial institutions, and more.
Krizman earned an Art/Design degree from Kansas State University and a Bachelor of Fine Arts in Graphic Design from the Kansas City Art Institute. He is the recipient of various creative awards including several from the PRSA.
Mitchell is a full-service, award-winning PR firm creating real connections between businesses, brands and people. As part of Dentsu Aegis Network (DAN), the fastest-growing agency network in the world, Mitchell is connected to offices operating in more than 145 countries. Mitchell is strategically located in three offices: New York, Fayetteville, Arkansas and Chicago. More information about the agency is available at www.mitchcommgroup.com.