Anna Keagy

Recent Posts

PyeongChang 2018: What to Watch For During the Winter Olympics

Posted by Anna Keagy on February 9, 2018

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Remember the “Miracle on Ice” by the U.S. hockey team against the Soviet Union in the 1980 Olympics?

How about the Jamaican bobsled team making its first Olympics and becoming a crowd favorite in the 1988 Olympics (and later memorialized in the film Cool Runnings)?

What about Tara Lipinski winning her gold medal in figure skating in the 1998 Olympics when she was only 15 years old?

These are just a few of the many iconic moments in Winter Olympic history. Starting this week, athletes from around the world are hoping to create iconic moments of their own in the 2018 PyeongChang Olympics.

Meanwhile, brands across a wide range of industries are hoping to make their own mark during the Olympics with unique and impactful marketing campaigns.

 

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Topics: consumer marketing, Branding, industry headlines

The Battle of the Smart Speakers: The Evolution and Future of Voice-Based Technology

Posted by Anna Keagy on December 19, 2017


 

“Alexa, what’s the top gift to buy this holiday season?”

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Topics: Innovation, Technology, trends

Connecting With Millennial Moms: Shopping and Media Habits

Posted by Anna Keagy on February 15, 2017

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Topics: Insights

Less is More: Food Trends Move Toward Cleaner Eating

Posted by Anna Keagy on July 1, 2016

What do Kraft mac & cheese, Campbell’s chicken noodle soup, M&M’s and Panera have in common?

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Topics: Consumer Insights, trends