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    Five Practices of Exemplary Leadership Five Practices of Exemplary Leadership

    Five Practices of Exemplary Leadership

Five Practices of Exemplary Leadership

Plenty of people strive to reach leadership positions in their respective businesses, but that doesn’t necessarily make them good leaders. Ambition, talent and good ideas are all important traits of managers, but there are other skills that make one a truly exemplary leader. Here are five traits that will take you to the next level:

  • Lead by example. Leaders must model the way. Leading by example is what truly inspires others to take action. We’ve all had that supervisor who is great at dishing out advice and critiques but doesn’t work by the same standards. Is that somebody you will follow, or is that someone you will work to get away from? Until you are ready to talk the talk and walk the walk, you will […]
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    Social Media Marketing is a Multi-layered Effort Social Media Marketing is a Multi-layered Effort

    Social Media Marketing is a Multi-layered Effort

Social Media Marketing is a Multi-layered Effort

Social media has changed the way products are marketed, adding a new layer to the traditional methods of moving goods and services from concept to the customer.

The popularity of networks such as Facebook, Twitter and YouTube, and tools such as smart phones and tablets has exploded in the past decade. These web-based and mobile technologies have allowed PR professionals to turn communication into 24-7, interactive discussions.

Social media marketing pulls customers into the discussion and relies on connectedness to get the message out. And when that message is shared, the rapid word-of-mouth advertising is the best you can get.

Social media marketing is multi-layered, and it works in so many different ways. Here are just a few of the benefits. Social […]

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    Focus your attention on your customers Focus your attention on your customers

    Focus your attention on your customers

Focus your attention on your customers

Delivering charismatic customer service is being able to consistently exceed expectations. Customers (and clients) seek exceptional service, but often what they are looking for is someone who is attentive; that person who offers undivided and caring attention focused solely on the customer.

What are the keys to being attentive?

  • Promptly acknowledge the customer and use their name
  • Make each touch point positive and memorable
  • Use courteous and prompt service in all areas
  • Remember key facts about customers and clients

But being attentive doesn’t begin with the customer’s arrival. It starts well before. It requires you to be a good conversationalist, so prepare some potential topics beforehand.

When they arrive, stop what you are doing and focus solely on them. Remove any distractions, be attuned to their needs, and be present.

Make your small talk meaningful, […]

How Leaders Drive Team (and Individual) Success

How do you make your team successful? What about helping individuals succeed?

In our latest One Minute Tip, Mitchell Communications Group’s Susan Morganstern shares how leaders drive team and individual success using recognition and feedback effectively.