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Good News

We’ve had some good news to start the new year: MCG has been named a finalist for PRWeek’s 2010 Boutique Agency of the Year. PRWeek is one of our industry’s most widely read and well respected publications, and it’s an honor we are delighted to have.PRWEEK

While we’ve enjoyed our share of accolades in the past, this one allows us to compete on a national stage with some of our industry’s most successful agencies.  We wouldn’t have it any other way.

Too often, organizations will only measure success against their own plan.  Relative performance – measurement against your peers — is far more rigorous than absolute performance.  Putting yourself out there against the best and brightest is exactly how you get better, which is always our goal.

Encouraging Innovation

iStock_000008542224XSmallThe start of a new year always fosters fresh thinking on my part and a little dreaming as well.  What challenges and opportunities lie ahead?  What can we do better this year than last?  How can we raise the bar for our clients, our employees, our profession?

The answer is the same – there is plenty to do and likely there have never been as many opportunities to leverage.

One of my resolutions for 2010 is to encourage innovation.  We are blessed with a talented, determined staff at MCG, and I have no doubt there are many new ideas dancing around in their heads all the time.  This year, I intend to capture our team’s innovative thinking when the sparks are flying. One of the best ways to […]